SERVICE
Marketing Service
"Carbon-neutral packaging" – What is it? That’s just one of a series of questions that we attempt to answer in the latest edition of our “Marketing Service” customer magazine.
The “green” ideas that have been successfully implemented by our customers will certainly inspire you as much as the interview with Klaus Kobjoll. His recipe for long-term success can be summarised in the statement: “I always appreciate not having to tell the same story twice.”
Contents
04 MS campaigns
”Don’t forget to water!“ – Campaign concept designed to promote sunflower products.
Customers are invited to embark on a treasure hunt with the famous German pirate “Störtebeker“.
06 MS talk
”I always appreciate not having to tell the same story twice“ – An interview with Klaus Kobjoll about the factors associated with long-term success.
08 MS ideas
”Germany learns how to shop“, an interesting campaign launched by the German magazine “Stern” (a campaign revolving around basic foodstuffs).
10 MS tip
WinterWonderLand – Take your customers into the forthcoming winter season.
12 MS commitment
”Carbon-neutral packaging“ – What is it?
14 MS media
Re-design – A new look.
Would you like to print out or to order the current edition?
